About Us
Our Journey – Hard Work & Trust
Founded by VM Devarajan, VMD began with humble roots and grew through dedication, honesty, and relentless hard work.
Over the past 30+ years, we have:
✔ Built a trusted brand
✔ Embraced modern technology
✔ Maintained consistent quality
✔ Earned long-term customer trust
Today, VMD stands for: Trust • Experience • Growth
Founder’s Note
“I started this business for a livelihood… but soon understood the responsibility of feeding families. This is not just a business it is built on trust.
Customer satisfaction is our greatest achievement.
We will continue to serve families with the same dedication for generations to come.”
- By VM Devarajan
Our Mission
We are committed to delivering excellence in every grain by:
✔ Ensuring consistent premium quality
✔ Maintaining honest & transparent business practices
✔ Strengthening customer trust and long-term relationships
✔ Adopting modern technology for better processing
✔ Driving continuous growth and improvement
“Quality la compromise illa — adhu than namma promise.”
Our Vision
We aim to build a strong and trusted brand by:
✔ Providing pure & premium quality rice to every household
✔ Becoming a leading and reliable rice brand
✔ Expanding our reach to serve more families
✔ Creating a legacy of trust, quality & excellence
“Every veetukum daily use-ku pure & premium rice provide pannradhu namma kadamai.”
Leadership – Carrying the Legacy Forward
Carrying forward the legacy of VM Devarajan, they lead VMD with a strong and clear vision
D. Venkatesan
